February 2009

Welcome to the 5th installment of my 8-part mini-series, 8 Truths Rachel Ray Hopes You Never Find Out About Writing a Cookbook. Ready for today’s Truth? Here it is …

Truth 5: Many would be cookbook authors make the assumption that they need to have an agent or a publishing contract with a big-time publisher to get their cookbook published and placed on bookstore shelves.

At one time – not too many years ago – that may have been true. Today, with the internet, print-on-demand, and self-publishing technologies, it’s never been easier for someone to write and publish their own cookbook.

And, self-publishing you own cookbook has tremendous rewards. Including, you as the cookbook author, are in complete control of the publishing process (great if you’re a control freak), your cookbook can be for sale on bookstore shelves and on the internet within months instead of years, and, the granddaddy of them all, you get to keep most, if not all of the profits.

On the downside though, you also assume all of the risk. However, with proper planning and research, and a strong belief in your cookbook’s idea, you can eliminate or greatly reduce any risk.

Truly, I believe that self-publishing a cookbook is a win-win situation for any cookbook author.

I’ll see you back here tomorrow for Truth 6.

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